Talking about sustainable content: how to measure and mitigate the carbon footprint of digital data.
With apologies for my absence Hi y'all! Did you miss me? I want to apologize for my prolonged absence. It turns out that my husband went and detached his retina, which required emergency surgery with all of the related appointments and follow-ups, and left him walking around with something that looked horrifyingly like the Eye of Sauron for weeks. (While I very much do not recommend the experience overall, it's certainly better than being blind. But wow, it's some horror show stuff.) And then...
What's real? Today we're going to talk about authenticity and how even a glimmer of humanity will make you and your organization stand out from the crowd. "This is the future" A couple of weeks ago, I got a text from my dermatologist's office saying that they had to cancel my appointment at the last minute — an appointment scheduled six months ago — because my provider doesn't work on Fridays. (Did they just notice this?Why am I being notified on a Thursday afternoon for a Friday...
What are we willing to sacrifice? Note: This week's newsletter was headed down a very specific path, but it became clear as the week progressed that this subject line fits two topics. Here we go. First, we're going to talk about sacrifice zones. Sacrifice zones are a casual way of saying hey, we're willing to sacrifice the environment (and the living things within that environment). The origin of the term comes from Cold War nuclear testing leaving areas radioactive and uninhabitable. But...